Author Connect Newsletter – September
Publicity: So Your Book Won an Award! Now What?
Book awards are a great way to gain more exposure for your book. As of August, 36 Elsevier authors have won a variety of book awards in 2013, with many additional nominations pending. We have stepped up our awards program this year, and will be nominating more books to a greater variety of award opportunities than ever before. Our real work—the most important part—begins once your book wins an award. Learn more…
Amazon: How Author Pages Influence Buyers’ Purchasing Decisions
One powerful way to get the most from Amazon is to create your own author page. Amazon author pages allow potential customers to read your biography, see your photo, and learn about any other books you’ve written or contributed to over the years. A complete, compelling author page that shows potential customers you are an expert in your field can lead to higher sales. Learn more…
Textbooks: Reaching Out to Audiences Who Will Adopt Your Textbook
At Elsevier, we have a global reach to higher education institutions, instructors, and students. We use targeted marketing campaigns and a variety of online resources directed at those who will adopt your textbook or recommend your textbook to their colleagues. New campaigns are launching in September, our most popular season for securing adoptions in academic institutions. Additionally, there are a number of suggested activities you can participate in that can help us promote your textbook. Learn more…
ScienceDirect: Changing the Way Libraries and Their Researchers Find, Buy, and Interact With Reference Content
Elsevier’s forthcoming Reference Modules on ScienceDirect combine thousands of related Elsevier reference work articles into one evolutionary source of trustworthy information, now kept current. Articles are continuously reviewed by a renowned Editorial Board, and time-stamped as of the last review or update. This is great news for you as an author or contributor, as it reflects our commitment to leverage rapidly changing technology and understand shifting user and buyer needs. Learn more…
Announcement: Elsevier Welcomes the Authors of Woodhead Publishing and Gulf Publishing into the Family!
In early August, we announced two exciting acquisitions. Woodhead Publishing Limited, is an award-winning, UK-based publisher known for its high-quality content in the fields of materials science, food science, engineering, energy & environmental technology, textile technology, and biomedicine. In addition we have acquired certain book assets of Gulf Publishing Company. This portfolio includes petroleum-engineering titles in drilling, pipeline, oil & gas, and safety, thus complementing Elsevier’s existing portfolio in these areas. Learn more…
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Author Connect Archives
Affiliate Marketing
Discoverability
- SciTech Connect: Elsevier’s Author Blog Helps Increase Online Discoverability
- Partnerships: How We Help Users Find Your Books
- eBook Platforms: Discoverability in the Age of ‘Search’ on Online Retailers and Library Aggregators
- Discoverability: Irked by Wikipedia Errors? Here’s How to Fix Them
- Global Campaigns: Localizing Content to Expand International Visibility of Your Book
- Raise the Visibility of Your Work with an ORCID Identifier
- Discoverability: 5 Easy Ways to Promote Your Elsevier Store Book Page to Your Network
- Discoverability: SEOwning Your Blog Posts
- SciTech Connect Is Quickly Growing in Popularity – Why We Have Elsevier Authors to Thank
- Want Your Work Discovered in International Markets? Global Amazon Author Pages Can Help
- Merging Websites to Improve User Experience and Discovery
- Top 10 Author FAQs about Book Metadata and How It Impacts Your Book
- Making Your Book More Discoverable in Google’s Online Platforms
- Internet Indexing: Why it Matters and How Elsevier Helps
eCommerce
Publicity
- Publicity: So Your Book Won an Award! Now What?
- Publicity: Making ElsevierConnect Work for You
- Publicity: Put Your Book’s Review to Work
- Publicity: Write for Elsevier Connect - Elsevier's "60 Minutes"
- Publicity: How to Get Your Book the Exposure You Want
- Publicity: What Makes Your Book Worthy of an Award Nomination? What We're Winning These Days and Why
- Our Reference Modules Are Receiving Rave Reviews – Here’s Why They Offer Powerful Benefits for Researchers and Authors
- How Elsevier Reaches the World’s Most Skeptical Audience
- Top Author FAQs about Book Reviews & Awards—An Author’s Guide to the Process
Publishing
- Publishing: Faster Delivery of Time-Sensitive Content
- eBook Forums: A Place for Librarians to Discuss Market Trends and New Opportunities
- Intellectual Property: Combatting Digital Piracy
- Publishing: Choosing the Best Format for Your Book
- Publishing: Free Author Workshop Videos to Help Navigate the Publishing Process
- Publishing: How eBooks are Produced and Distributed
- Publishing: An Author’s Perspective on How to Write a Successful Single-Authored Book
- Publishing Campus: A New Website Featuring Free Access to Online Lectures, Interactive Training, and Professional Advice
- Mendeley: A New and Easy Way to Manage Your Research
- Ready to Write Again? How to Write a Book Proposal That Gets Reviewed, Approved, and Published
- An Inside Look at the 40+ People Behind Your Book
- Publishing: Why Write a Major Reference Work Article
- Get to Know an Acquisitions Editor: Marisa LaFleur
- 5 Simple Tips To Minimize Edits To Your Book Chapter
- Value of Books
- Demystifying the Production Process: How a Book is Born
Retail Partners
- Amazon: How Author Pages Influence Buyers’ Purchasing Decisions
- Amazon: Short-Term Discount Promotions – Extending the Life of Older Content
- Over 80 Partners Mean Expanded Reach for Your Title: Here’s What’s New
- Amazon: 3 Simple Tips for Optimizing Your Amazon Author Page
- Anatomy of an Amazon Product Detail Page for Elsevier Books
ScienceDirect
- ScienceDirect: Changing the Way Libraries and Their Researchers Find, Buy, and Interact With Reference Content
- ScienceDirect: How Elsevier Keeps Your Librarian Informed
- ScienceDirect: New Visual Learning Tools Change How Readers Consume Information
- ScienceDirect: A New, Improved Mobile Experience Is Here
- ScienceDirect: New Content Innovations Are Garnering Significant Praise
- Take Your Research on the Road This Summer with Mobile Optimized Book Chapters on ScienceDirect
- Facing Contemporary Challenges in Librarianship Download
- Fact-Based Analytics Empower Librarians to Fill In Content Gaps
- A Student’s Path to Discovering Your Book on ScienceDirect
- 5 New Videos That Provide Time-Saving Tips for Your Research
Social Media
- Social Media: Tweet, Tweet - Elsevier Embraces Twitter
- LinkedIn: Optimizing Your Professional Profile
- Facebook: Optimize Your Profile and Professional Reach
- Reddit: Expand Your Online Discoverability and Demonstrate Your Expertise
- LinkedIn: Quick Tips on How to Promote Your Book
- Twitter: Make Yourself Discoverable and Become an Influencer in Your Field
Textbooks
Tradeshows & Conferences
- Tradeshows & Conferences: A Platform to Promote Your Book
- Tradeshows & Conferences: Staying Connected with Industry Professionals, Academicians, Researchers, and Scientists
- Tradeshows & Conferences: Top 5 Engagement Activities, Plus a List of Upcoming Exhibits in 2015
- eBook Forums: Knowledge to “Fill in the Gaps”
Archived Newsletters
- Author Connect Newsletter - September
- Author Connect Newsletter - November '13
- Author Connect Newsletter - January '14
- Author Connect Newsletter - March
- Author Connect Newsletter - May
- Author Connect Newsletter - July
- Author Connect Newsletter - September 2014
- Author Connect: Top 10 Most Read Articles!
- Author Connect Newsletter - November 2014