Author Connect Newsletter – November 2014
- Global Campaigns: Localizing Content to Expand International Visibility of Your Book
- Twitter: Make Yourself Discoverable and Become an Influencer in Your Field
- Discoverability: How Author Identification Can Reduce Name Ambiguity
- eCommerce: The Elsevier Store Now Offers Over 20,000 DRM-Free eBooks, Along with Enhanced Fraud and Piracy Protection
- Publishing: An Author’s Perspective on How to Write a Successful Single-Authored Book
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Global Campaigns: Localizing Content to Expand International Visibility of Your Book
With more than 98 percent of today’s scientific articles published in English, it is considered the international language of science (Source: Popular Science), but that said, Elsevier is ever aware that local culture is an essential part of building relationships internationally. Through a process known as localization, we take materials we create for English markets (US/Canada and UK) and make them compelling for foreign audiences. Learn more…
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Twitter: Make Yourself Discoverable and Become an Influencer in Your Field
In a previous article, we encouraged you to join Twitter and build your profile. Now that you’ve done so, we’re back with some tips to help you get discovered! Tips include: what to tweet about, how often you should tweet, how to gain followers, ways to promote your work, and how you can leverage Elsevier’s Twitter accounts and activities to obtain a greater reach. Learn more…
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Discoverability: How Author Identification Can Reduce Name Ambiguity
Of more than 6 million authors in a major journal citiations and abstracts database, more than two-thirds share a last name and single initial with another author (Source: Australian National Data Service). The Open Researcher and Contributor ID (ORCID) is a non-profit, community-driven effort dedicated to solving the name ambiguity problem in scholarly research by assigning a free, unique identifier to each researcher/contributor. Learn more…
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eCommerce: The Elsevier Store Now Offers Over 20,000 DRM-Free eBooks, Along with Enhanced Fraud and Piracy Protection
As readership transitions from print to eBooks, the Elsevier Store has listened to customer frustrations regarding DRM technologies and the ways they can hinder the eBook user experience. In an effort to significantly address these concerns, we have replaced Adobe DRM with Digital Watermarking, thereby enabling the full portability of eBooks from device-to-device without the encumbrances of DRM reader technology. Learn more…
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Publishing: An Author’s Perspective on How to Write a Successful Single-Authored Book
At Elsevier, we understand that the writing process can be difficult. Karen Higgins, an accomplished Elsevier author, shared an essay with us that describes her experience – and resulting insights – with writing a single-authored reference book. We thought the follow insights from her essay would provide prospective or current authors and editors with valuable advice on the writing and publishing process. Learn more…
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Archive
Author Connect Archives
Affiliate Marketing
Discoverability
- SciTech Connect: Elsevier’s Author Blog Helps Increase Online Discoverability
- Partnerships: How We Help Users Find Your Books
- eBook Platforms: Discoverability in the Age of ‘Search’ on Online Retailers and Library Aggregators
- Discoverability: Irked by Wikipedia Errors? Here’s How to Fix Them
- Global Campaigns: Localizing Content to Expand International Visibility of Your Book
- Raise the Visibility of Your Work with an ORCID Identifier
- Discoverability: 5 Easy Ways to Promote Your Elsevier Store Book Page to Your Network
- Discoverability: SEOwning Your Blog Posts
- SciTech Connect Is Quickly Growing in Popularity – Why We Have Elsevier Authors to Thank
- Want Your Work Discovered in International Markets? Global Amazon Author Pages Can Help
- Merging Websites to Improve User Experience and Discovery
- Top 10 Author FAQs about Book Metadata and How It Impacts Your Book
- Making Your Book More Discoverable in Google’s Online Platforms
- Internet Indexing: Why it Matters and How Elsevier Helps
- Demystifying DRM Technology: Introducing Uninterrupted Access
- Drive Traffic to Your Elsevier Book Page
- Connect with Global Audiences via ScienceDirect
Publicity
- Publicity: So Your Book Won an Award! Now What?
- Publicity: Making ElsevierConnect Work for You
- Publicity: Put Your Book’s Review to Work
- Publicity: Write for Elsevier Connect - Elsevier's "60 Minutes"
- Publicity: How to Get Your Book the Exposure You Want
- Publicity: What Makes Your Book Worthy of an Award Nomination? What We're Winning These Days and Why
- Our Reference Modules Are Receiving Rave Reviews – Here’s Why They Offer Powerful Benefits for Researchers and Authors
- How Elsevier Reaches the World’s Most Skeptical Audience
- Top Author FAQs about Book Reviews & Awards—An Author’s Guide to the Process
Publishing
- Publishing: Faster Delivery of Time-Sensitive Content
- eBook Forums: A Place for Librarians to Discuss Market Trends and New Opportunities
- Intellectual Property: Combatting Digital Piracy
- Publishing: Choosing the Best Format for Your Book
- Publishing: Free Author Workshop Videos to Help Navigate the Publishing Process
- Publishing: How eBooks are Produced and Distributed
- Publishing: An Author’s Perspective on How to Write a Successful Single-Authored Book
- Publishing Campus: A New Website Featuring Free Access to Online Lectures, Interactive Training, and Professional Advice
- Mendeley: A New and Easy Way to Manage Your Research
- Ready to Write Again? How to Write a Book Proposal That Gets Reviewed, Approved, and Published
- An Inside Look at the 40+ People Behind Your Book
- Publishing: Why Write a Major Reference Work Article
- Get to Know an Acquisitions Editor: Marisa LaFleur
- 5 Simple Tips To Minimize Edits To Your Book Chapter
- Value of Books
- Demystifying the Production Process: How a Book is Born
- Elsevier’s eBook Forums: Building Bridges to Your Content
- The Latest Release in Elsevier’s Learning Trends Series
Retail Partners
- Amazon: How Author Pages Influence Buyers’ Purchasing Decisions
- Amazon: Short-Term Discount Promotions – Extending the Life of Older Content
- Over 80 Partners Mean Expanded Reach for Your Title: Here’s What’s New
- Amazon: 3 Simple Tips for Optimizing Your Amazon Author Page
- Anatomy of an Amazon Product Detail Page for Elsevier Books
ScienceDirect
- ScienceDirect: Changing the Way Libraries and Their Researchers Find, Buy, and Interact With Reference Content
- ScienceDirect: How Elsevier Keeps Your Librarian Informed
- ScienceDirect: New Visual Learning Tools Change How Readers Consume Information
- ScienceDirect: A New, Improved Mobile Experience Is Here
- ScienceDirect: New Content Innovations Are Garnering Significant Praise
- Take Your Research on the Road This Summer with Mobile Optimized Book Chapters on ScienceDirect
- Fact-Based Analytics Empower Librarians to Fill In Content Gaps
- A Student’s Path to Discovering Your Book on ScienceDirect
- 5 New Videos That Provide Time-Saving Tips for Your Research
- Increasing Accessibility to Your Books with ScienceDirect Topics
Social Media
- Social Media: Tweet, Tweet - Elsevier Embraces Twitter
- LinkedIn: Optimizing Your Professional Profile
- Facebook: Optimize Your Profile and Professional Reach
- Reddit: Expand Your Online Discoverability and Demonstrate Your Expertise
- LinkedIn: Quick Tips on How to Promote Your Book
- Twitter: Make Yourself Discoverable and Become an Influencer in Your Field
Textbooks
Tradeshows & Conferences
- Tradeshows & Conferences: A Platform to Promote Your Book
- Tradeshows & Conferences: Staying Connected with Industry Professionals, Academicians, Researchers, and Scientists
- Tradeshows & Conferences: Top 5 Engagement Activities, Plus a List of Upcoming Exhibits in 2015
- eBook Forums: Knowledge to “Fill in the Gaps”
Archived Newsletters
- Author Connect Newsletter - September
- Author Connect Newsletter - November '13
- Author Connect Newsletter - January '14
- Author Connect Newsletter - March
- Author Connect Newsletter - May
- Author Connect Newsletter - July
- Author Connect Newsletter - September 2014
- Author Connect: Top 10 Most Read Articles!
- Author Connect Newsletter - November 2014
- Author Connect Newsletter - May '17